March 20th, 2023

3/20/2023

Hannah and Alina take a tour of the Rooted Greenhouse

Rooted by Keit's Greenhouse's clever and eye-catching logo.

On the first day of spring, florist's Hannah and Alina got to celebrate the beauty of the blooming season at the gorgeous Rooted Greenhouse. Rooted Greenhouse, located in Essexville, MI, is a growing and bustling Greenhouse business that produces plants, flowers, and vegetables. The owner, Tyler Keit, gave us a VIP tour, sharing insightful knowledge and an inside peak at the greenhouse garden life. We were submerged into the sea of gorgeous greens and the everlasting lines of budding stems and growing leaves. We fell into a trance, mesmerized by the garden glow and radiant sunlight that seeped into the greenhouse so perfectly. Tyler, who has been in the business since the young age of 13, informed us that the crew is in full swing, preparing for their season opening in April. When asked when the best time customers should stop in to stock up on all their green goodies, Tyler replied that "Mother's Day and the following two weeks are when we have the best selection of everything." We were also informed that 80% of sales take place in the quick-paced window of May to June. It's better to be the early bird at this greenhouse, their collection is much anticipated and highly sought after by clients across the region. These customers may be in luck this season as the exciting rumor is that Rooted will be expanding and have a seasonal location at Kutchey's Greenhouse!

Wanting to know more about the day-to-day life as a Greenhouse boss, Tyler told us the daily routine is very different every day. "There really is no routine, which is why I like it so much. I typically start with watering and other tasks that come up throughout the day. I try stocking up the front before customers arrive, help customers as needed, and unload the trucks as they come in." As we explored more of the beautiful property, we got a look at the newly installed greenhouse. Built in 2021, this enchanting greenhouse has all the bells and whistles. This new addition is taller and has heated concrete to lessen the harshness of the elements in the winter. Tyler has plans to build another greenhouse in the future, with the goal of being able to completely self-sufficient and produce everything on their own. Rooted is a multi-faceted and ever-expanding business that is growing everyday just like their product. What many may not know is that Rooted Greenhouse offers a place to hold events at a designated greenhouse, whether it be bridal showers, baby showers, or reunions.

We were so honored to be able to explore this magical greenhouse and get an inside scoop on the ins and outs of Rooted. From a florist perspective, it's so interesting seeing how many similarities there are between the two fields, but also the diverse differences. From one green thumb to another, the immense overwatch and care for the behind-the-scenes production is so amazing and commendable. With much anticipation, we can't wait to make our journey back and see the progress and growth of the vast range of products Tyler and his crew have worked so hard on.

Till Next Time,
XOXO Hannah