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March 20th, 2023

3/20/2023

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Hannah and Alina take a tour of the Rooted Greenhouse

PictureRooted by Keit's Greenhouse's clever and eye-catching logo.
 On the first day of spring, florist's Hannah and Alina got to celebrate the beauty of the blooming season at the gorgeous Rooted Greenhouse. Rooted Greenhouse, located in Essexville, MI, is a growing and bustling Greenhouse business that produces plants, flowers, and vegetables. The owner, Tyler Keit, gave us a VIP tour, sharing insightful knowledge and an inside peak at the greenhouse garden life. We were submerged into the sea of gorgeous greens and the everlasting lines of budding stems and growing leaves. We fell into a trance, mesmerized by the garden glow and radiant sunlight that seeped into the greenhouse so perfectly. Tyler, who has been in the business since the young age of 13, informed us that the crew is in full swing, preparing for their season opening in April. When asked when the best time customers should stop in to stock up on all their green goodies, Tyler replied that "Mother's Day and the following two weeks are when we have the best selection of everything." We were also informed that 80% of sales take place in the quick-paced window of May to June. It's better to be the early bird at this greenhouse, their collection is much anticipated and highly sought after by clients across the region. These customers may be in luck this season as the exciting rumor is that Rooted will be expanding and have a seasonal location at Kutchey's Greenhouse! 

Wanting to know more about the day-to-day life as a Greenhouse boss, Tyler told us the daily routine is very different every day. "There really is no routine, which is why I like it so much. I typically start with watering and other tasks that come up throughout the day. I try stocking up the front before customers arrive, help customers as needed, and unload the trucks as they come in." As we explored more of the beautiful property, we got a look at the newly installed greenhouse. Built in 2021, this enchanting greenhouse has all the bells and whistles. This new addition is taller and has heated concrete to lessen the harshness of the elements in the winter. Tyler has plans to build another greenhouse in the future, with the goal of being able to completely self-sufficient and produce everything on their own. Rooted is a multi-faceted and ever-expanding business that is growing everyday just like their product. What many may not know is that Rooted Greenhouse offers a place to hold events at a designated greenhouse, whether it be bridal showers, baby showers, or reunions.  

We were so honored to be able to explore this magical greenhouse and get an inside scoop on the ins and outs of Rooted. From a florist perspective, it's so interesting seeing how many similarities there are between the two fields, but also the diverse differences. From one green thumb to another, the immense overwatch and care for the behind-the-scenes production is so amazing and commendable. With much anticipation, we can't wait to make our journey back and see the progress and growth of the vast range of products Tyler and his crew have worked so hard on.   

                                                                 Till Next Time,
                                                                 XOXO Hannah 


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Hannah and Tyler pictured together. These two make the best partners with their lenghty experience and love for the floral and plant world.
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Hanging flowerpots are Rooted's bestselling product!
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Hannah reunites with longtime fellow floral friend Omara! These two have a history rooted together.
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Our talented photographer Alina captures some shots in the new greenhouse.
Check out our gallery below of the beautiful photos captures on our adventure! 
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The Carnation Sensation

3/10/2023

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The Rise and Fall... and Rise again of the Iconic Carnation

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The classic carnation flower is a house-hold name that is a considered a staple commercial cut flower in the world of floristry. From boutonnieres, corsages, and fresh floral mixes, the carnation has made appearances in many facets of floral design. Though the carnation is a famous floral with a long colorful history, a trail of controversy has surrounded this fluffy textured floral throughout its lifetime. Ask anybody you know, and they will either love or hate the carnation. It's safe to say the carnation has risen, fallen, and is rising yet once again for a much-anticipated comeback in the world of floral style. To better understand the controversy and pre-conceived notions of this historic floral, it's necessary to reflect on the flowers rich timeline and climb to stardom. 

 The History of Carnations

PictureVictorian child posed with a vase of blooming carnations.
  Carnations have a lengthy history that stems back to ancient Greek and Roman times when they were first depicted in art and decor. It was around this time that carnations were also first mentioned in Greek literature, represented in tales with Greek goddesses.  Some Christians even believe that the first carnation bloomed when Mary wept for Jesus as he carried the cross. During these early times in history, carnations were said to only be in the shades of light pink and peach and have progressed over time to be in the variety of colors we know today. Not only were carnations a beloved floral, but their fragrance was a useful tool in crafting different foods and drinks. Carnation fragrances were used to craft vinegar, sauces, salads, as well as wine and beer, and petals used to craft delicious teas. 

Although carnations have been predominant throughout our history, they are said to have a prominent peak during the Victorian era. Carnations can be seen in many portrait style paintings from this time period and were very popular in communicating romance. Reportedly, carnations would be sent back to suitors and a solid color would indicate interest, whereas a striped carnation would indicate "regretfully no." Each color of carnation had a special meaning to Victorians. Red signified admiration, white was purity, yellow symbolized rejection, and pink symbolized gratitude. Shakespeare was also a big fan of the carnation, writing about their beauty in the Winter's Tale.  


The 1930's caught the carnation sensation and may be why some stereotypes have emerged about the floral being a "old-ladyish." Carnations were all the rage in the 1930's, blooming in backyard gardens, painted in wallpapers, favored in bouquets and showcased in trending fashion. The carnation held it's popularity throughout the 1940's and 1950's and became a favored floral in the culture of the time. As time progressed and the early 21st century came forth, so did the new floral trends. Carnations began to get a bad rep in the last 20 years and have been stereotyped to be outdated, and a "cheap" floral." Florists were expected to turn their nose at these over-used flowers and welcome the new style selections. Carnations were associated with lesser extravagant occassions, like child dance bouquets and teenage coursage's. It's only been the last couple of years that we've seen carnations come back in style once again. Like the old saying, everything comes back around again! 

The Major Comeback of Carnations

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The comeback of carnations is very evident in the world of florists, as more people are warming up once again to this beautiful, ruffled floral. At Hannah's Flowers, we've noticed the uptick in brides requesting carnations in their centerpieces and bridal bouquets, but in a more modern style than previous years. We've also noticed that the request for "no carnations in the arrangement" has shifted to, "please add carnations, they're our favorite." Carnations are a gorgeous flower that have the ability to blend hues of a piece together to add balance, while their vibrant variations allow them to be striking outliers that make an arrangement bold and vivacious. These florals add stupendous and unique texture to arrangements and elevate any arrangement they're placed in. If you couldn't tell already... we're carnation enthusiasts over here! 

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Hannah's Carnation Hot Take 
"I wasn't supposed to like carnations growing up in the florist community. They were considered very common and the budget friendly option. Truth to be told, carnations are one of my favorite flowers! I love that they come in almost every color imaginable and use them every day in my pieces." 
Favorite carnation: Brut




Alina's Carnation Hot Take
"I don't love carnations, but I also don't hate them. I consider them a staple and use them very often to create balance or for a nice pop of color." 
Favorite carnation: Hypnosis

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    Hannah

    Owner and lead floral artist at Hannah's Flowers Midland, MI

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